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Larry Peterson Larry received his Bachelor and Master Degrees in Engineering
from Utah State University and earned an MBA from University of Nevada Las
Vegas. He is active in
professional and civic organizations, most recently serving as President of the
Planning and Design Division of the American Road and Transportation
Builders Association (ARTBA) and is an ARTBA Board member. Mr. Peterson is based in Boise, Idaho and has worked in the consulting engineering industry for 35 years. His progressively more responsible roles include staff engineer, senior engineer, project manager, office manager, division manager, Corporate Director of Sales & Marketing, and recently was National Transportation Market Manager for Kleinfelder – an ENR top 50 firm. Larry Peterson began his 25-year career at Kleinfelder as a senior engineer and quickly became the Las Vegas office manager. As office manager he assembled a talented management team and via a focused and disciplined marketing approach transformed a marginally successful office staff of 15 into a highly successful office staff of 105 - all within two years - consistently generating greater than 30% profit at the office level. Larry's success in turning around the Las Vegas office
with a
focused marketing approach resulted in him spending more than half his
career
at Kleinfelder in predominately business development/marketing roles
such as Infrastructure Program Manager, Chief Marketing Officer (CMO),
and Transportation
Market Manager. As CMO, Larry
envisioned and subsequently directed the
development and implementation of a company-wide marketing/sales
system to bring consistency to that function across all offices. He also
created the employee training program that allowed for the smooth
integration and execution of the program. It was Larry's passion for business development, after retirement from Kleinfelder, that drove him to establish LP Consulting Group - to assist other firms with solving marketing/business development challenges. Larry Peterson served on the Board of Directors of The Kleinfelder
Group, Inc. for ten years - during a period of rapid organic and acquisitive
growth, leadership and ownership transition, and transformation of the firm
from a predominately geoscience consultancy into a national multi-disciplined
A/E firm with 2200 employees. His education and experience in engineering and business management provides a solid background relating to all aspects of the consulting business including operations, strategic planning, acquisitions, new geographic and market segment evaluations, client selection and development, business development, leadership training and development, and other Senioe Management initiatives. |
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Kuna, ID 83634
(208) 890-0901
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